Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Sports and 113 other categories.

2 AdOnion is leading in Arts & Entertainment, People & Society, Computer & Electronics, Movies and 25 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 83 other countries.

2 AdOnion is leading in El Salvador.