Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Business & Industry, Computer & Electronics, Sports and 103 other categories.

2 AdOnion is leading in Arts & Entertainment, People & Society, Movies, Internet & Telecom and 31 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, United Kingdom, France and 69 other countries.

2 AdOnion is leading in India, Romania, Israel, United Arab Emirates and 21 other countries.