Market Share by Top Websites

2 In terms of market share, AdOnion is clearly lagging behind, losing to LiftDNA in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Music & Audio and 32 other categories.

2 LiftDNA is leading in Finance, Marketing & Advertising, Humor, Relationships & Dating and one other category.


1 AdOnion is leading in most countries, including India, United States, Indonesia, Pakistan and 22 other countries.

2 LiftDNA is leading in Tuvalu, South Africa, Lithuania and Israel.