Market Share by Top Websites

2 In terms of market share, AdOnion is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, Internet & Telecom and 28 other categories.

2 Merchenta is leading in Shopping, Clothing, Products & Shopping, Health and 5 other categories.

Geography

1 AdOnion is leading in most countries, including India, United States, Indonesia, Canada and 18 other countries.

2 Merchenta is leading in United Kingdom, France, Malaysia, Madagascar and one other country.