Market Share by Top Websites

1 MSN Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including News & Media, Business & Industry, Religion & Spirituality, Technology News and 60 other categories.

2 AdOnion is leading in Arts & Entertainment, People & Society, Computer & Electronics, Movies and 49 other categories.


1 MSN Ads is leading in most countries, including United States, Canada, United Kingdom, Brazil and 25 other countries.

2 AdOnion is leading in India, Germany, Indonesia, Poland and 14 other countries.