Market Share by Top Websites

1 AdOnion is leading in The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to AdOnion in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Movies and 69 other categories.

2 Open AdExchange is leading in Shopping, Real Estate, Newspapers, Law & Government and 5 other categories.

Geography

1 AdOnion is leading in most countries, including India, United States, Indonesia, Brazil and 31 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Italy and Guatemala.