Market Share by Top Websites

1 Smowtion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Smowtion in all segments.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 112 other categories.

2 AdOnion is leading in Nursery & Playroom and Computer Hardware.

Geography

1 Smowtion is leading in most countries, including Mexico, India, United States, Argentina and 112 other countries.

2 AdOnion is leading in Moldova, Latvia and Côte d'Ivoire.