Market Share by Top Websites

1 Specific Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Computer & Electronics and 107 other categories.

2 AdOnion is leading in Arts & Entertainment, Movies, Software, Internet & Telecom and 31 other categories.


1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, France and 52 other countries.

2 AdOnion is leading in Iran, Saudi Arabia, Sri Lanka, Chile and 5 other countries.