Market Share by Top Websites

1 SpecificClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Religion & Spirituality and 90 other categories.

2 AdOnion is leading in Arts & Entertainment, Movies, Computer & Electronics, Internet & Telecom and 35 other categories.


1 SpecificClick is leading in most countries, including United States, Norway, United Kingdom, Indonesia and 48 other countries.

2 AdOnion is leading in India, Mexico, Croatia, Puerto Rico and 5 other countries.