Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdOnion is still behind Sprinkle in all market share segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, Internet & Telecom and 52 other categories.

2 Sprinkle is leading in News & Media, Business & Industry, Sports, Newspapers and 50 other categories.


1 AdOnion is leading in most countries, including India, Germany, Indonesia, Turkey and 26 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Norway, Spain and 23 other countries.