Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including News & Media, Business & Industry, Sports, Newspapers and 55 other categories.

2 AdOnion is leading in Arts & Entertainment, People & Society, Movies, Internet & Telecom and 54 other categories.

Geography

1 AdOnion is leading in most countries, including India, United Kingdom, Russia, Turkey and 25 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Czech Republic, Spain and 19 other countries.