Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, People & Society and 60 other categories.

2 AdOnion is leading in Movies, Adult, Animation & Comics, Tourism and 2 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, Canada, United Kingdom, Brazil and 44 other countries.

2 AdOnion is leading in Indonesia, Pakistan, Turkey, Romania and 9 other countries.