In terms of market share, Adoperator is clearly lagging behind, losing to Adtegrity in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 51 other categories.
Adoperator is leading in Social Sciences, Science, Humor, Dictionaries & Encyclopedias and 6 other categories.
Adtegrity is leading in most countries, including United States, United Kingdom, Russia, Brazil and 18 other countries.
Adoperator is leading in Sweden, Germany, Poland, New Zealand and 3 other countries.