In terms of market share, Adoperator is clearly lagging behind, losing to Adtegrity in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, Real Estate and 49 other categories.
Adoperator is leading in People & Society, Internet & Telecom, Shopping, Social Sciences and 14 other categories.
Adtegrity is leading in most countries, including United States, France, India, Russia and 15 other countries.
Adoperator is leading in Sweden, Poland, Norway, Netherlands and 2 other countries.