In terms of market share, Adoperator is clearly lagging behind, losing to Adverteerdirect in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Health and 25 other categories.
Adoperator is leading in Dictionaries & Encyclopedias, Reference, Jobs & Employment, Movies and one other category.
Adoperator is leading in most countries, including Sweden, United States, Albania, Jordan and 4 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Brazil and Ukraine.