Market Share by Top Websites

1 is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Video Games, Music & Audio and 55 other categories.

2 Adoperator is leading in People & Society, Social Sciences, Science, Marketing & Advertising and 7 other categories.


1 is leading in most countries, including Russia, Ukraine, Kazakhstan, Belarus and 22 other countries.

2 Adoperator is leading in Sweden, United Kingdom and France.