Market Share by Top Websites

1 is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Video Games, Movies and 60 other categories.

2 Adoperator is leading in People & Society, Science, Social Sciences, Marketing & Advertising and 10 other categories.


1 is leading in most countries, including Russia, Ukraine, Armenia, Kazakhstan and 23 other countries.

2 Adoperator is leading in Sweden, Finland, Norway, Czech Republic and 19 other countries.