In terms of market share, Adoperator is clearly lagging behind, losing to Adwit in all segments.
Adwit has better usage coverage in more websites categories. Including Business & Industry, Food & Drink, Marketing & Advertising, TV & Video and 8 other categories.
Adoperator is leading in People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 5 other categories.
Adwit is leading in most countries, including India, France, Viet Nam, Brazil and 5 other countries.
Adoperator is leading in Sweden, United States, Albania, Russia and 3 other countries.