Market Share by Top Websites

1 ContentClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 81 other categories.

2 Adoperator is leading in Social Sciences, Science, Marketing & Advertising, Dictionaries & Encyclopedias and 2 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, United States, Australia, Germany and 28 other countries.

2 Adoperator is leading in Sweden, Finland, Thailand, Slovakia and one other country.