Market Share by Top Websites

1 Dedicated Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to Dedicated Media in all segments.

Websites Categories

1 Adoperator has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 22 other categories.

2 Dedicated Media is leading in Tourism, Health, Career & Education, Fitness and 11 other categories.


1 Adoperator is leading in most countries, including Sweden, Germany, China, Czech Republic and 5 other countries.

2 Dedicated Media is leading in United States, South Africa, Korea Republic and France.