In terms of market share, Adoperator is clearly lagging behind, losing to freeXmedia in all segments.
freeXmedia has better usage coverage in more websites categories. Including Sports, Autos & Vehicles, Games, Video Games and 26 other categories.
Adoperator is leading in People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 17 other categories.
Adoperator is leading in most countries, including Sweden, Czech Republic, Finland and United Kingdom.
freeXmedia is leading in Germany, United States and Ukraine.