In terms of market share, Adoperator is clearly lagging behind, losing to freeXmedia in all segments.
freeXmedia has better usage coverage in more websites categories. Including Business & Industry, Sports, Autos & Vehicles, Games and 29 other categories.
Adoperator is leading in People & Society, Arts & Entertainment, Music & Audio, Internet & Telecom and 22 other categories.
Adoperator is leading in most countries, including Sweden, United States, Poland, Bulgaria and 10 other countries.
freeXmedia is leading in Germany, Austria, United Kingdom, Russia and one other country.