Market Share by Top Websites

1 interclick is leading in Top 100K Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Career & Education, Movies and 28 other categories.

2 Adoperator is leading in People & Society, Internet & Telecom, Tourism, Adult and 4 other categories.

Geography

1 interclick is leading in most countries, including United States, Canada, Colombia, Germany and 10 other countries.

2 Adoperator is leading in Sweden, Italy, Niue, Poland and 2 other countries.