In terms of market share, Adoperator is clearly lagging behind, losing to Magnetise Group in all segments.
Adoperator has better usage coverage in more websites categories. Including People & Society, Science, Social Sciences, Arts & Entertainment and 5 other categories.
Magnetise Group is leading in Business & Industry, Clothing and Email.
Adoperator is leading in most countries, including Sweden, Italy, Japan, Norway and 2 other countries.
Magnetise Group is leading in United Kingdom, Lithuania and Brazil.