In terms of market share, Adoperator is clearly lagging behind, losing to Mobile Theory in all segments.
Adoperator has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 31 other categories.
Mobile Theory is leading in Health, Games, Programming and Construction & Maintenance.
Adoperator is leading in most countries, including Sweden, Finland, Norway, Great Britain and 25 other countries.
Mobile Theory is leading in United States and India.