Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, Video Games, Food & Drink, Cooking & Recipes and 17 other categories.

2 Adoperator is leading in People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 16 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Canada, Israel, Algeria and 10 other countries.

2 Adoperator is leading in Sweden and Finland.