Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, News & Media, Online, Technology News and 26 other categories.

2 Adoperator is leading in People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 20 other categories.


1 Optimatic is leading in most countries, including United States, Venezuela, United Kingdom, Russia and 20 other countries.

2 Adoperator is leading in Sweden, France, Czech Republic and Norway.