Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adoperator is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Arts & Entertainment, Autos & Vehicles and 39 other categories.

2 Adoperator is leading in People & Society, Music & Audio, Social Sciences, Science and 9 other categories.


1 is leading in most countries, including Spain, Mexico, Argentina, Colombia and 68 other countries.

2 Adoperator is leading in Sweden.