Market Share by Top Websites

1 Revenue is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adoperator is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, Health and 35 other categories.

2 Adoperator is leading in People & Society, Business & Industry, Music & Audio, Internet & Telecom and 14 other categories.

Geography

1 Revenue is leading in most countries, including United States, Canada, United Kingdom, Ghana and 16 other countries.

2 Adoperator is leading in Sweden, Singapore, Slovakia and Spain.