In terms of market share, Adoperator is clearly lagging behind, losing to Social Dot Com in all segments.
Adoperator has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 22 other categories.
Social Dot Com is leading in Finance, Insurance, Health, Food & Drink and 12 other categories.
Adoperator is leading in most countries, including Sweden, Poland, Bulgaria, Brazil and 9 other countries.
Social Dot Com is leading in United States, Spain, United Kingdom, Belgium and 5 other countries.