In terms of market share, Adoperator is clearly lagging behind, losing to Social Dot Com in all segments.
Adoperator has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 25 other categories.
Social Dot Com is leading in Health, Web Hosting, Finance, Career & Education and 9 other categories.
Adoperator is leading in most countries, including Sweden, United Kingdom, Finland, Norway and 23 other countries.
Social Dot Com is leading in United States, Poland, Turkey, South Africa and one other country.