In terms of market share, Adoperator is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Religion & Spirituality, News & Media and 10 other categories.
Adoperator is leading in Arts & Entertainment, People & Society, Jobs & Employment, Career & Education and 6 other categories.
WebTrends Ads is leading in most countries, including United States, Japan, Canada, United Kingdom and 11 other countries.
Adoperator is leading in Sweden, Albania, Spain, Singapore and 2 other countries.