Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adorika is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Music & Audio and 39 other categories.

2 Adorika is leading in Arts & Entertainment, People & Society, TV & Video, Games and 33 other categories.

Geography

1 Adorika is leading in most countries, including Brazil, India, United Kingdom, France and 52 other countries.

2 GroupM Server is leading in Germany, Poland, Denmark, Austria and 17 other countries.