Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adorika is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Music & Audio and 42 other categories.

2 Adorika is leading in Arts & Entertainment, People & Society, TV & Video, Games and 32 other categories.


1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Spain and 28 other countries.

2 Adorika is leading in Brazil, India, Russia, Indonesia and 14 other countries.