Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Games, Music & Audio and 38 other categories.

2 Adorika is leading in Arts & Entertainment, People & Society, Computer & Electronics, Movies and 7 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Spain and 21 other countries.

2 Adorika is leading in Brazil, India, Indonesia, South Korea and 13 other countries.