Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adorika is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, Business & Industry, Shopping and 33 other categories.

2 Adorika is leading in People & Society, Movies, Video Games, TV & Video and 7 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Italy and 24 other countries.

2 Adorika is leading in Brazil, Indonesia, India, Philippines and 14 other countries.