Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adorika is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Music & Audio and 42 other categories.

2 Adorika is leading in Arts & Entertainment, People & Society, TV & Video, Games and 33 other categories.

Geography

1 Adorika is leading in most countries, including Brazil, Indonesia, India, Philippines and 23 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, United States and 21 other countries.