Market Share by Top Websites

2 In terms of market share, AdPerium is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 48 other categories.

2 AdPerium is leading in Marketing & Advertising and Motorsports.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, India, Italy and 17 other countries.

2 AdPerium is leading in Mexico, China, United Kingdom, Poland and 3 other countries.