Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CleverTap is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 134 other categories.

2 CleverTap is leading in Airlines & Airports, Car Rentals, Publishing & Printing, Alternative & Natural Medicine and 5 other categories.

Geography

1 AdPlan is leading in most countries, including Japan, Taiwan, United States, Tuvalu and 45 other countries.

2 CleverTap is leading in India, Saudi Arabia, Singapore, United Arab Emirates and 24 other countries.