Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Emolytics is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Food & Drink, Business & Consumer Services, Science & Education, Arts & Entertainment and 19 other categories.

2 Emolytics is leading in Law & Government.

Geography

1 AdPlan is leading in most countries, including Japan, United States, Taiwan, India and 18 other countries.

2 Emolytics is leading in France, Belgium, Spain, United Kingdom and 12 other countries.