Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, expo-MAX is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 103 other categories.

2 expo-MAX is leading in People & Society, Music & Audio, Religion & Spirituality, Tourism and 38 other categories.

Geography

1 expo-MAX is leading in most countries, including United States, Canada, United Kingdom, Brazil and 29 other countries.

2 AdPlan is leading in Japan, Taiwan, Hong Kong, China and 15 other countries.