Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hit-Parade is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 Hit-Parade has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Travel and 92 other categories.

2 AdPlan is leading in Business & Industry, Shopping, Career & Education, Adult and 61 other categories.


1 Hit-Parade is leading in most countries, including France, Belgium, Morocco, Canada and 69 other countries.

2 AdPlan is leading in Japan, Taiwan, United States, China and 16 other countries.