Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitsLink is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 HitsLink has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, People & Society and 15 other categories.

2 AdPlan is leading in Career & Education, Adult, News & Media, Games and 2 other categories.

Geography

1 HitsLink is leading in most countries, including United States, United Kingdom, Canada, India and 100 other countries.

2 AdPlan is leading in Japan, Taiwan, Hong Kong, South Korea and one other country.