Market Share by Top Websites

1 Lead Forensics is leading in Top 1M Sites and The Entire Web.

2 AdPlan is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Lead Forensics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Computer & Electronics, Shopping and 17 other categories.

2 AdPlan is leading in Adult, Beauty & Fitness, Gambling and Books & Literature.

Geography

1 Lead Forensics is leading in most countries, including United States, United Kingdom, Germany, France and 142 other countries.

2 AdPlan is leading in Japan, Taiwan, Macao and Guam.