Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdPlan is still behind Lotame in all market share segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 226 other categories.

2 AdPlan is leading in Associations and Awards.

Geography

1 Lotame is leading in most countries, including United States, Indonesia, Brazil, Italy and 182 other countries.

2 AdPlan is leading in Japan.