Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SiteBro is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Travel and 83 other categories.

2 SiteBro is leading in People & Society, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 53 other categories.


1 SiteBro is leading in most countries, including Indonesia, Brazil, United States, India and 37 other countries.

2 AdPlan is leading in Japan, Taiwan, Singapore, China and 9 other countries.