Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Usablenet is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 136 other categories.

2 Usablenet is leading in Sports, Alternative & Natural Medicine, Boating, Gifts and one other category.

Geography

1 AdPlan is leading in most countries, including Japan, Taiwan, Hong Kong, China and 23 other countries.

2 Usablenet is leading in United States, United Kingdom, Spain, Chile and 6 other countries.