Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Usablenet is clearly lagging behind, losing to AdPlan in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 133 other categories.

2 Usablenet is leading in Sports, Home & Garden, Antiques & Collectibles, Industrial Goods & Services and 9 other categories.

Geography

1 AdPlan is leading in most countries, including Japan, Taiwan, Ireland, Canada and 16 other countries.

2 Usablenet is leading in United States, United Kingdom, Spain, Italy and 6 other countries.