AdPlan
1,013 websites

AdPlan is free to use

http://www.adplan.com.au/

The Kellogg School of Management at Northwestern University has developed a framework known as ADPLAN that assesses advertising from a strategic ...

VS

Webtrekk
1,263 websites

Webtrekk offers both free and paid options

http://www.webtrekk.com

Webtrekk´s Q3 web analytics solution enables online marketing managers to focus marketing spend and optimization efforts where they will have the most impact by providing a data driven overview of all online marketing and acquisition effor...

Market Share by Top Websites

1 Webtrekk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdPlan is clearly lagging behind, losing to Webtrekk in all segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Food & Drink, Science & Education, Arts & Entertainment, Adult and 8 other categories.

2 Webtrekk is leading in Finance, News & Media, Business & Consumer Services, Computers Electronics & Technology and 8 other categories.

Geography

1 Webtrekk is leading in most countries, including Germany, Italy, United States, Austria and 53 other countries.

2 AdPlan is leading in Japan, Taiwan, Philippines, Cameroon and 2 other countries.