Market Share by Top Websites

1 AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Yahoo Search Marketing Analytics is still behind AdPlan in all market share segments.

Websites Categories

1 AdPlan has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 108 other categories.

2 Yahoo Search Marketing Analytics is leading in Health, Computer & Electronics, Software, Telecommunications and 39 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including United States, Korea Republic, India, United Kingdom and 31 other countries.

2 AdPlan is leading in Japan, Taiwan, Viet Nam, China and 9 other countries.