1
AdPlan is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, YellowTracker is clearly lagging behind, losing to AdPlan in all segments.
1
AdPlan has better usage coverage in more websites categories. Including Food & Drink, Business & Consumer Services, Science & Education, Arts & Entertainment and 19 other categories.
2
YellowTracker hasn't got a lead over AdPlan in any websites category.
1
AdPlan is leading in most countries, including Japan, United States, Taiwan, India and 19 other countries.
2
YellowTracker is leading in Netherlands, Germany, Belgium, South Africa and 2 other countries.