In terms of market share, AdPredictive is clearly lagging behind, losing to BTBuckets in all segments.
BTBuckets has better usage coverage in more websites categories. Including People & Society, News & Media, Weather, Business & Industry and 15 other categories.
AdPredictive is leading in Consumer Electronics, Science and Earth Sciences.
BTBuckets is leading in most countries, including Argentina, Brazil, Mexico, Italy and 6 other countries.
AdPredictive is leading in United States and Israel.