In terms of market share, AdPredictive is clearly lagging behind, losing to Conversive in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Business & Industry, Consumer Electronics and 23 other categories.
AdPredictive is leading in Automotive Industry, Autos & Vehicles, Earth Sciences and Science.
Conversive is leading in most countries, including Netherlands, Belgium, Germany and Italy.
AdPredictive is leading in Japan and Colombia.