In terms of market share, AdPredictive is clearly lagging behind, losing to Conversive in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Business & Industry, Internet & Telecom, Consumer Electronics and 21 other categories.
AdPredictive is leading in Earth Sciences, Science, Automotive Industry and Autos & Vehicles.
Conversive is leading in most countries, including Netherlands, Belgium, Germany and Spain.
AdPredictive is leading in United States and Ireland.