In terms of market share, AdPredictive is clearly lagging behind, losing to Conversive in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Consumer Electronics, Business & Industry and 22 other categories.
AdPredictive is leading in Earth Sciences and Science.
Conversive is leading in most countries, including Netherlands, Germany and Belgium.
Conversive is leading in Netherlands, Germany and Belgium.