Market Share by Top Websites

1 Experian Marketing Services is leading in Top 1M Sites.

2 In terms of market share, AdPredictive is clearly lagging behind, losing to Experian Marketing Services in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Autos & Vehicles, People & Society and 26 other categories.

2 AdPredictive is leading in Consumer Electronics, Earth Sciences and Science.

Geography

1 Experian Marketing Services is leading in most countries, including United States, Canada, Brazil, France and 30 other countries.

2 AdPredictive is leading in Turkey.