In terms of market share, AdPredictive is clearly lagging behind, losing to iProspect in all segments.
iProspect has better usage coverage in more websites categories. Including Travel, Business & Industry, Tourism, People & Society and 23 other categories.
AdPredictive is leading in Shopping, Consumer Electronics, Science and Earth Sciences.
iProspect is leading in most countries, including United States, India, France, Germany and 2 other countries.
AdPredictive is leading in Greece, Philippines and Russia.