Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdReactor is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 177 other categories.

2 AdReactor is leading in Beverages, Skin Care, Grants & Scholarships, Camps and one other category.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 156 other countries.

2 AdReactor is leading in Tokelau, Montenegro, Belize, British Indian Ocean Territory and 6 other countries.