Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdReactor is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Arts & Entertainment, Car Buying and 141 other categories.

2 AdReactor is leading in Music & Audio, Movies, Photography, Search Engine and 10 other categories.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Spain, Germany and 76 other countries.

2 AdReactor is leading in Indonesia, India, Montenegro, Turkey and 32 other countries.