Market Share by Top Websites

1 AdReactor is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to AdReactor in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 146 other categories.

2 AdReactor is leading in Music & Audio, File Sharing, Car Buying, Domain Names & Register and 5 other categories.


1 Lijit is leading in most countries, including United States, Canada, Germany, Italy and 41 other countries.

2 AdReactor is leading in Indonesia, India, Brazil, United Kingdom and 39 other countries.