Market Share by Top Websites

1 AdReactor is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to AdReactor in all segments.

Websites Categories

1 AdReactor has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Internet & Telecom, People & Society and 63 other categories.

2 Merchenta is leading in Clothing, Home & Garden, Health, Consumer Electronics and 6 other categories.

Geography

1 AdReactor is leading in most countries, including Indonesia, India, United States, Brazil and 71 other countries.

2 Merchenta is leading in Hong Kong, Jersey and Ireland.