Market Share by Top Websites

1 AdReactor is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Platform161 is still behind AdReactor in all market share segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Travel and 85 other categories.

2 AdReactor is leading in Arts & Entertainment, Music & Audio, Internet & Telecom, Movies and 24 other categories.


1 AdReactor is leading in most countries, including Indonesia, India, United States, Brazil and 55 other countries.

2 Platform161 is leading in Netherlands, Sweden, Germany, Turkey and 18 other countries.