Market Share by Top Websites

1 Platform161 is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdReactor is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, News & Media and 77 other categories.

2 AdReactor is leading in Arts & Entertainment, Music & Audio, Internet & Telecom, Movies and 19 other categories.

Geography

1 AdReactor is leading in most countries, including Indonesia, India, United States, Brazil and 61 other countries.

2 Platform161 is leading in Netherlands, Sweden, Turkey, Germany and 28 other countries.