Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdReactor is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Business & Industry, People & Society, Shopping and 75 other categories.

2 AdReactor is leading in Arts & Entertainment, Music & Audio, Internet & Telecom, Movies and 24 other categories.

Geography

1 AdReactor is leading in most countries, including Indonesia, India, United States, Russia and 58 other countries.

2 Sanoma is leading in Romania, Denmark, Finland, Lithuania and 31 other countries.