Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdReactor is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Shopping and 189 other categories.

2 AdReactor is leading in Music & Audio, File Sharing, Mobile Developers, E-Commerce and 4 other categories.

Geography

1 Turn is leading in most countries, including United States, France, United Kingdom, Japan and 126 other countries.

2 AdReactor is leading in Indonesia, India, Tokelau, Colombia and 23 other countries.